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Tag: seo press release

A Successful SEO Press Release Example

PR is so different now than it was even five years ago, nevermind ten or twenty years ago. Because major news outlets still require press releases, we still publish them, however there are secondary efforts too. After publishing, you may contact a few journalists that typically cover your niche. At Mequoda, we also keep track of their social media handles, too, so we can follow up with a Tweet.

When performed correctly, our SEO press release example will help you gain visibility for the topics you cover. After creating your press release, you should begin the SEO process. This is where online PR incorporates aspects of SEO campaigns. With your press release optimized for your keywords, you will be positioned to receive coverage on these topics.

Modern SEO Press Release Guidelines [+ Video]

Utilizing proven SEO press release guidelines can translate into more website traffic and member conversions

Top 10 Audience Development Strategy Posts of 2013

Audience development is a fundamental part of online publishing. Our top ten audience development strategy posts dive into search engine optimization, email marketing, social media and the website conversion architecture necessary for building an online audience. They were the most viewed posts in these categories that we published in 2013. Enjoy!

Mequoda Weekly: April 22nd, 2013 – April 26th, 2013

Catch up on the Mequoda Daily’s blog posts for this past week

Improving Content and SEO

Need more ideas for better SEO? Search Engine Watch is a great place for endless amounts of info on all of your SEO needs. From tips on creating better content to latest news on everything SEO, Search Engine Watch is the place to be. Below are a few articles from them on different aspects of SEO. If your looking for improvements but not sure what you need to improve, scroll around search engine watch and I’m sure they will have something that will catch your eye.

12 Audience Development Tips

These audience development tips will help you attract, obtain and convert casual visitors to your website

There are plenty of ways of executing audience development efforts in the digital landscape. Today we are going to discuss a few of them.

For organic audience development we suggest utilizing search engine optimization, SEO copywriting and the distribution of SEO press releases. These audience development methods will help you target audience members through search engines by utilizing keywords relevant to their interests.

Audience Development Blogging: How Much is an Audience Development Blog Subscriber Worth?

For consumer marketers, there is perhaps no better audience development program than one anchored by a well-run audience development blog

I almost never meet a publisher who tells me their audience could not be larger. And for the most part, they are absolutely correct. Most niche media publishers never reach more than three to five percent of their target audience on a regular basis. And couple that with the fact that audience size is a direct driver of publishing revenue, you fuel the never-ending quest for audience development.

While many publishers are content to gain visibility by simply repurposing magazine, newsletter, and catalog content onto their websites, a growing number of savvy online publishers are taking the next step by adding an audience development blog designed to repurpose premium content in the form of tips, reviews, summaries, and other derivative formats.

Find SEO Success with the Right Keyword Phrases

Tips from PR Newswire on selecting the best words for SEO success

SEO is not just for blog posts; it has found a place all throughout the Internet, from image tags and video transcriptions to optimized press releases.

SEO is ultimately all about reaching your audience. You need to use and understand the language employed by your target audience members.

Are You Targeting the Most Popular Online Activities?

“Nearly universal” activities for adults include search and email

With all the changes that take place in the digital landscape, some activities have remained popular throughout the years, even as new technology emerges.

Not to say that new technology doesn’t excite users, but some activities have evolved to become habitual.

According to a new study from Pew Internet & American Life Project, search and email continue to be the most popular online activities with adults. Both search and email are used by 92% of adults online.

Free Report Friday: Publish Press Releases that Get Found

Our SEO Press Release Guidelines Free Report will help you create and distribute search engine optimized press releases

Download a FREE digital copy of our SEO Press Release Guidelines now

I learned a lot from the SES Conference in New York City back in March. One of the most important things multiple speakers said was about the value of inbound links.

Especially now, after the Panda update, the user experience has become even more important to publishers.

How To Capitalize Off a Press Release

Capitalize off trending topics with an SEO press release

Editors, bloggers and PR professionals should rejoice! The Internet allows us to spread newsworthy information quite easily.

Now that PR is more social due to free press release distribution sites and networks like Twitter, Facebook and LinkedIn, there are ways to capitalize off the opportunities.

Week in Review: November 29th, 2010 – December 3rd, 2010

Catch up on the Mequoda Daily’s blog posts for this past week

Reach New Audiences with SEO Press Release Guidelines

Target your keywords, inform audiences and do so in style

Download a free digital copy of our SEO Press Release Guidelines white paper now

The press release will never be the same.

The Internet has transformed the old method of creating press releases. Online publishers or content marketers are able to add modern, media-rich styles to their releases to garner greater attention.

3 Free Press Release SEO Campaign Management Tools

Press releases are a large component of your SEO campaign, so make them count!

Even new-age publishers (aka bloggers) still believe in the power of the press release. However, press releases are a dime a dozen these days, so it’s even more important now to SEO those press releases to start generating inbound links on your targeted keywords.

Here are a few tools that will help you get the job done.

Top 10 Free Press Release Sites

It’s time for our annual press release website update.

This year we’ve narrowed our selection to a top ten free press release websites. SOme of them also offer extra features if your willing to pay for the upgrade. The first four are the press release sites we use most often.

Tips on How to Optimize Online Press Releases

This free report from Mequoda Group discusses how online PR is a way of gaining visibility from online communities

(Nationwide)—Online PR can help reach a big, direct audience online that is interested in the topics covered. Successful online PR has to be very focused. It needs to be designed specifically for the news being promoted and it should contain specific keywords that people are searching for. If it does not involve these two important components, chances are that the press release will not be picked up by search engines or seen by a large audience.

To begin engaging in online PR campaigns, start by creating a press release. Make the release between 250 and 400 words and newsworthy.

5 Steps to a Successful Online PR and Link Building Campaign

Number 4 on the list is the SEO press release; it’s not to be overlooked but often is an afterthought. On the Internet, press releases take on a new meaning and provide an additional marketing opportunity that only some in the industry have figured out—search engine visibility.

Now that the public can read press releases directly on various Internet news portals such as Yahoo! News or MSN News, it’s becoming more important to optimize press releases for online distribution. They must be keyword-rich and provide links back to your site or article.

Looking for Ways to Build Your Email Marketing Lists?

Three external sources for building email circulation

It seems everyone is trying to build email lists nowadays. While paying for a book the other night in Barnes & Noble, I was asked to give my email address in order to be sent messages from the company.

Even with social media gaining more popularity, the power of email is still strong. Many companies have designed respectable policies for privacy, take email correspondence seriously by creating a detailed schedule for the content and take precautions to assure the security behind email communications.

Week In Review: July 12th, 2010 – July 16th, 2010

Catch up on the Mequoda Daily’s blog posts for this past week…

Free Online Press Release Guidelines

Learn how to successfully create and distribute press releases

SEO Press Release Guidelines Re-Released with Some New Content

Let the world of online users know about your story

The world of journalists, bloggers and news aficionados has grown to an exorbitant size because of the internet. This notion should excite all of the communications people out there because the audience of people interested in newsworthy content has grown and is more accessible.

Along with that, the mediums that can be utilized to promote have grown. Dozens of press release distribution websites are available throughout the internet, many of which offer free options for publishing and distributing your newsworthy stories.

Online Press Release Guidelines Ad

Do you want to make more connections through the world of online PR? Download our free SEO Press Release Guidelines now and learn how to create and execute online PR campaigns.

Press Release SEO Tips – Basic and Advanced

You can pay big bucks for SEO press release distribution, or you can learn how to do it yourself.

How can your press release compete with the thousands of press releases that go out every day? Well you can start by making them long-lasting in the eyes of search engines.

Posting press releases on your own site gives you control of your meta data, image ALT tags and other elements necessary for good search engine optimization (SEO). However, when it’s time to submit your press releases to external sites, you lose some of that control.