Increase website traffic with better freemium promotion
When you're giving something away, it should be easy to get people to take it right? Well, that's not always the case. First of
How to write pages and articles so that they will always get found in search engines
Search Engine Optimization is a moving target. Fortunately, the tried–and-true tactics still work. Google still
Order this new, 90-minute webinar, co-sponsored by Mequoda and SIPA, and discover how to increase visibility, email conversions and revenue with search engine optimized content.
Increase website traffic to your free products or "freemiums" by making them regarded as the most important pages on your site
When you're trying to build an email list, it's important
Great online editors make for great online publishing
At our most recent Mequoda Summit, I found that there were mixed feelings about the new online editor job description. Publishers were finding
Start driving website traffic by being more pro-active about link-building
Search Engine Optimization is just one piece of the puzzle when it comes to getting ranked in Google. Another big piece
How to write a proper press release tweet
When a company is asking whether or not they should tweet their press releases, you might think, "well duh". Or to put it
How to increase website traffic for free!
We’re always looking for ways to increase website traffic, especially if it’s free. And yes, there are ways to generate website traffic for
If you haven’t read SEO Campaign Management Basics, then you may be missing out on more traffic and inbound links
Download a free digital copy of SEO Campaign Management Basics now
One
Eight Steps for Growing Email Circulation with PDFs
To get more incoming links, publish lots of great content. To grow your subscriber file, promote free reports to your list.
The best use
How to write a better press release
A press release is not written like anything else on your site. Once you master the basics of writing a well-crafted press release,
Press releases are a large component of your SEO campaign, so make them count!
Even new-age publishers (aka bloggers) still believe in the power of the press release. However, press releases
15 products to contemplate while creating a content marketing strategy
One of my favorite sessions at the Mequoda Summit Boston 2010 was Leveraging Magazine Content with Philip Charles-Pierre of Guideposts, Eric
It’s time for our annual press release website update.
This year we’ve narrowed our selection to a top ten free press release websites. SOme of them also offer extra features if
Make social media part of your plan for SEO campaign management
Most social media sites use "nofollow" tags. This basically means that an inbound link from this site isn't going to
How can the new Tweet Button increase inbound links, audience development efforts, and increase website traffic?
Twitter proudly announced its own share button last month. The option to retweet information has
Create inbound links by partnering with others in your online publishing circle
The old-school mentality that competitors should be kept at a distance is exactly that - an old school mentality.
This free report from Mequoda Group discusses how increase website traffic to free products through inbound links from other websites.
(Nationwide)---Inbound links are a major way of getting a free product
You can’t afford to ignore social networking sites
It's important to establish yourself now on social networking sites. First, users are spending increasingly more of their time on social networks, even
If you don’t own it, our free Internet Marketing Strategy for Publishers eBook
Download a free copy of our eBook Internet Marketing Strategy for Publishers now
A major difference between a Mequoda
[question]
What is the difference between paid and earned media?
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[answer]
“Earned media” can not be bought, but must be “earned” by providing valuable content to other media outlets at little or no
The majority of content discovery, as much as 70% according to Nielson, are referrals from search engines and portals like Google, Yahoo and MSN. With social networking sites like Wikipedia,
With over 50 million blogs out there, how do you get your blog to stand out from the crowd and get noticed? The Blogging for Marketing 101 white paper from
Content marketing tips for online editors on tagging, targeting and titling online content
"Each information product in your brand portfolio can be used to supply content and drive traffic to your
"It's about learning who you can partner with in your space, before your other competitors beat you to it," Don Nicholas notes in this session about conducting an Online Market
Does this legacy publisher translate from print to online?
With so many newspapers going out of business, how has the Wall Street Journal not only survived but thrived?
These key metrics create a dashboard that tells the publisher how fast the website is growing and how that growth is being powered by the website team’s efforts.
