BOSTON, MA, January 30, 2015 – Don Nicholas, a journalist-turned-publishing consultant-turned novelist, has just published his first novel, Homecoming, a mystery inspired by many of his favorite writers and characters
No matter how many website awards there are out there, no one website could ever win the battle for best website design of all, because there are so many factors
One of the more popular paid subscription website models that Mequoda has identified is the paid membership website. Unlike some of the other models, it’s user-driven and content-based, and its
One service that we offer to our gold member clients, that is often part of the ongoing process of keeping publishers on task, is performing social media audits. This process
Native advertising on some of the most popular digital magazine sites in the world will be produced by Condé Nast editorial personnel, the Wall Street Journal reports.
Digital magazines comprise the whole ecosystem of paperless magazines.
If a story can be read digitally, it's a digital magazine. It doesn't matter if it's read on the web, or a
With regularity, we have no trouble shouting the benefits of digital publishing from the rooftops. You can save money by recyling content, you can boost profits bycreating content on multiple
Howard Mittman is emerging as Condé Nast's fixer, as the former Wired publisher is now trying his hand at another of their brands – this time, with a heavy emphasis
People concern themselves with the external factors (link-building, social media, etc.) of SEO, but those are nothing without website architecture that's built to pass link juice through the website's pipeline.
The early days of 2015 have seen a streak of staff changes at top publishing companies, from big-time executive positions to digital and event slots getting filled almost daily.
There are four main principles of the Mequoda Method: Attract, Convert, Engage and Monetize.
Engagement is one of the most important steps in the process of audience development because if
Magzter, the magazine subscription site offering thousands of titles, announced the debut of Magzter Gold on Monday, January 19. The service takes "all you can read magazines" up a notch,
Over the past few weeks, we've talked a lot about digital magazines and specifically online magazines - the online edition of a magazine in HTML format, which typically comes with
As a leading contributor to the New York Times "Innovation Report" that was leaked back in May of 2014, Amy O'Leary worked at the fulcrum of a push forward in
Knowing how to build a website isn't just about design, it's about the business models behind every tab
If you've read Mequoda Daily before (I hope you have!) then you know
With the launch of The Snug, a mobile-first aggregator site aimed at Millennials, Time Inc. digital continues its scramble to reestablish itself as a dominant publisher since it split with
How do you currently build your email list? For most publishers, there are two main drivers of email subscribers: 1) a measly "subscribe to our newsletter" box floating around the
Formulating subscription strategies is now one of the most important processes a digital publisher can undertake. It's also one of the most challenging. This week, the International News Media Association
Do you sell an online magazine or a digital magazine? How about both? Many publishers do, and they don't even realize that both have totally different business models.
Online magazines are
As teachers and observers of the digital publishing revolution, we are drawn to the positive stories coming out of the digital publishing environment. We share these stories with you, because
eMarketer has released the findings from two recent studies that address global tablet use in the coming years, as well as problem areas that mobile publishers can improve on.
Twenty years ago, ads were squares in newspapers and half or full pages in magazines. Selling advertising meant that you were selling a set of dimensions - the actual size
A print magazine looks, smells and feels good in your hands. When we asked digital natives why they might prefer paper over a digital magazine in a study a few
Ev Williams' Medium – the long-form digital publishing platform that launched a couple of years back – has steadily grown in both audience and users, crossing off each item on
The Association of Magazine Media (MPA) released its "Top 10" magazine brands on Jan. 7, along with its most current industry numbers from November of 2014. The findings, compiled by
Knowing your audience is vital to all writers, editors, and publishers. Staying ahead of market research is the first step in finding out who your readers are and what they
'Media Shift' tackles this year's digital publishing trends with its latest predictions
While forecasting a renewed focus on content and metrics in 2015 would hardly qualify as going out on a
As of January 1, the total number of paid and free Apple Newsstand publishing titles had jumped to 14,536, up from 11,000 at the beginning of 2014. In spite of
Up until ten years ago, the majority of magazine publishers did not publish online. Newspaper publishers were first to the game in the late 1990's but even as recently as
Even the smallest of magazine publishers publish on two platforms: their magazine and their website.
Mequoda publishers typically publish five to six different platforms, and within those platforms, many more
If you publishing any kind of periodical, then you're no stranger to subscription websites. This year we published more than fifty new posts about subscription website publishing.