Training Your Staff for the Digital Future

The publishing environment has changed…have you?

Successful print publishers and editors possess knowledge, expertise and experiences that have helped their publications. However, the expansion of digital publishing – including the inception of digital magazines – requires a new skill set for continued success.

Traditional print editors and publishers need to revolutionize the way they approach their jobs just as magazines need to revolutionize the way they present content to their audiences. The rise in digital affects us all, and fortunately, can be understood and addressed with the proper coaching.

If you and your staff need help grasping the new concepts associated with digital publishing, our Mequoda Bootcamp in New York City will provide you with the relevant context and actionable needed in today’s Internet landscape.

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During this one-day intensive, you will learn strategies for search engine optimization, social media optimization, blogging fundamentals and link building techniques.

The amount of time associated with other training aspects will also be addressed. This includes the training associated with your content management system, email service provider, ad server and analytics program.

Note: Many of our clients use WordPress, WhatCounts, OpenX and Google Analytics respectively. We can speak to these the best, but can shed light on requirements for other others.

Do not spend any more time without proper direction in the digital landscape. Learn proven strategies for successfully building audience and generating revenue when you attend the Mequoda Bootcamp.

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