SEO is the abbreviation for search engine optimization. SEO refers to the process manipulating on-page and off-page web content to positively affect a website’s visibility through search engines. SEO is considered to be “organic,” meaning that the process takes skill and knowledge, opposed to other forms of Internet advertising that rely solely on budgetary restrictions.
If you’re a regular Mequoda Daily reader, you already know that attaining (and holding) a high Google ranking isn’t easy. Of course, the Mequoda system gives you an edge in
In a digital world where engagement is vastly important, video content, when used appropriately, can help boost website traffic and audience interactivity
Have you been looking for innovative ways to generate
5 actions for creating engagement discussed at Bootcamp
Online publishers and content marketers are taking numerous strides to share their engaging content.
A few of these will be discussed during our
In only 12 lessons, you can grasp the process of writing for search engines.
By now, the question, “why should I write for search engines?” isn’t asked as much as it
Website traffic is a big part of email list creation; If new visitors aren’t arriving at your website, you won’t be generating new subscribers.
In 2012, here are a few
Have you discovered actionable strategies for Facebook and Twitter? Are you able to create blog posts optimized for search engines?
These strategies have become an organic marketer’s dream as they
There are a lot of ways to boost your SEO articles. Beyond all the contextual items needing optimization, it has been shown that social engagement helps boost SEO rankings.
Why
We offer an array of services to help you master email marketing and email newsletter creation. We realize the importance of email, which is expected to grow as mobile devices
What comes to mind when you hear the terms: email marketing, search engine optimization, social media optimization and link building?
‘Primary traffic drivers’ should come to the minds of digital
The rules have changed. Running an online business is an evolutionary process that changes quicker than most business owners are familiar with.
Beyond the changes, running an online business is
If you’ve never been trained on best practices for leveraging organic content, than you are likely missing out on website traffic
SEO blogging is unlike anything traditional editors are used to.
Discover the membership website content model that fits your content best
In our new Membership Website Strategy free report, you will discover the nine deadly membership website mistakes and the nine
In an ideal world, we could write one blog post and promote it the same way on every platform. Unfortunately, that's just not the case. Email subscribers sign up to
The right content marketing specialist will help you connect with your audience easier
How well does your editorial staff understand the topics you provide content on? In order to develop new
What Google+ will and won't do for online publishers
It's not exactly safe to say that using a Google network does anything for your SEO status. In fact, I've seen blogs
Value of Marketing Conference Reflected in Speakers
Today is the early-bird deadline for registration for SIPA's 28th Annual Marketing Conference in Miami Beach, Dec. 7-9. The way I like to give
You don’t have to meet us in New York City to receive our valuable training services...we can come to you.
If you and your team desire to learn more effective ways
Three ways to take what Google has given you and make the most out of it
Parents have been telling their kids for years not to post anything on the web
Say goodbye to selfish social media marketing and say hello to its free-loving hippie cousin
When marketers hopped tracks from the outbound to inbound marketing trains, many seem to have forgotten
What's one way to make it perfectly effortless for the social-savvy users of the universe to comment on your blog? By making it Facebook-friendly of course! All cheesiness aside, this
Content marketers and online editors should not forget the importance of being found in search engines
The Mequoda Bootcamp now incorporates three workshops, including the SEO Targeting workshop which helps you
Target and track the keywords that are core to your online business
The Google Visibility Report (GVR) is the core document behind our keyword strategy. It is used to structure all
By now, the savviest online publishers understand the need for a thorough keyword universe. Although it is time consuming to create such a document, the rewards are great, as it
From HeadSpace2 to WP SEO, plug-ins effectively handle optimization
The WordPress SEO Plug-in is new the to Mequoda arsenal. HeadSpace2 was the original plug-in we used for SEO purposes, but are
49 steps, including organic and paid marketing options, for running a successful online business
A proven approach to digital publishing being utilized by major brands incorporates the use of SEO, SMO
A guidebook for exploring options available to maximize online revenues
If you are launching, relaunching or fine tuning a website and would like to understand all the things you need to
5 SEO lessons from this month’s live SEO Basics webinar
Attending a single webinar on SEO basics is never enough.
There is always so much content related to SEO. Our live 90-minute
A Mequoda System is a complex system designed to point users towards rapid conversion landing pages
At this month’s Mequoda Summit East 2011, we debuted our latest version of SEO best
Order this new, 90-minute webinar and discover how the “new’ Facebook has affected publishers everywhere, and how we’ve learned to love these adjustments
3 email copywriting guidelines for more successful email campaigns
We’ve given plenty of email copywriting tips over the years.
We’ve delivered many through out Email Copywriting Basics free report. Our SEO Copywriting
The launch of MyHorseDaily brings support to all types of horse enthusiasts
MyHorseDaily, published by Active Interest Media’s Equine Network soft-launched in late June, and has since been utilizing Mequoda best
Discover the secret behind Blockbuster SEO posts that generate hundreds or thousands of unique monthly page views
If you want to attract a more targeted audience, and receive hundreds or thousands
4 reasons why you should have a well optimized free report marketplace
If you aren’t offering free download products yet, here’s what you are missing:
An opportunity to
7 job responsibilities and strategies for online editors that help develop a larger, more targeted audience
In today’s digital landscape, online editors have a hand in developing a brand’s audience, even
Don’t forget these SEO tips for Google visibility, or your SEO efforts will be lacking
Aristotle once said, “Man is a goal seeking animal. His life only has meaning if he
3 reasons why SEO is necessary for success in online journalism
Last week at the Mequoda Summit East 2011, I took part in teaching our SEO Workshop.
Norann Oleson, Mequoda’s Keyword Specialist,
Are you using the best words to help your audience find your content?
It’s no surprise that words are powerful.
Without words, none of us would be able to communicate concepts, express