SEO is the abbreviation for search engine optimization. SEO refers to the process manipulating on-page and off-page web content to positively affect a website’s visibility through search engines. SEO is considered to be “organic,” meaning that the process takes skill and knowledge, opposed to other forms of Internet advertising that rely solely on budgetary restrictions.
Praveen Kumar shares his culture through food at AwesomeCuisine.com
Praveen Kumar started out as a web designer in 2000 and then moved in to SEO in 2004. After which, he worked
We have found that many in the publishing industry today don’t want to be labeled “a publisher”. Having spent over 30 years in the publishing industry, Don Nicholas, our
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Does the use of location-based sub-domains have any effect (positive or negative) on SEO or how we are viewed by search engines? Is there any downside to doing this? As
Learn the latest techniques of SEO campaign management in this SEO video training program or surrender website performance and publishing profits to your competitors.
To Free or Not to Free? Ask Mrs. Fields What She Thinks About Freemiums
Your website is your chance at delivering a powerful first impression. If you've been playing your cards
With over 50 million blogs out there, how do you get your blog to stand out from the crowd and get noticed? The Blogging for Marketing 101 white paper from
The low risk, high reward route to SEO campaign mastery using free reports to build email circulation
This week is the last week that you can join us on October
Don’t miss this revealing Mequoda/SIPA Webinar on SEO Campaign Management: Using Free Reports to Build Email Circulation
A higher website ranking and conversion rate are virtually guaranteed when you learn the
A sneak peak at some Q&A from the Mequoda Pro forum on search engine optimization and digital product development.
“Ask questions and receive detailed answers from Don Nicholas and the
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What's the SEO best practice for labeling images?
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Web-crawling spiders can’t read images, so it’s essential to create alternative text tags (“ALT text”); these also will appear when mousing over the
Learn the latest techniques of SEO campaign management in this Mequoda SEO video training program or surrender website performance and publishing profits to your competitors.
Does this legacy publisher translate from print to online?
With so many newspapers going out of business, how has the Wall Street Journal not only survived but thrived?
The Google Visibility Report (GVR) enables you to target, track and manage your SEO efforts and results. Over time, it will reveal whether your have correctly evaluated the risk of
SEO campaign management begins with creating a blockbuster free report.
Even if you follow a checklist of all the items required for a successful SEO campaign, you can achieve mediocre results
Come to Mequoda’s Online Publishing and Content Marketing Summit to discover the possibilities of an effective online publishing system when you model after publishers who are doing it right
If you’ve
How The Wall Street Journal has incorporated podcasting into its long list of media platforms, and the lessons for other publishers who want to make money podcasting
These key metrics create a dashboard that tells the publisher how fast the website is growing and how that growth is being powered by the website team’s efforts.