About the Author

Don Nicholas

Founder & Executive Publisher

Don Nicholas serves as Executive Publisher for Food Gardening Network and GreenPrints. He is responsible for all creative, technical, and financial aspects of these multiplatform brands. As senior member of the editorial team, he provides structural guidance, sets standards, and coordinates activities with the technology and business teams. Don is an active gardener whose favorite crops include tomatoes, basil, blueberries, and corn. He and his wife Gail live and work in southern Massachusetts surrounded by forests, family farms, cranberry bogs, and nearby beaches. Don is also the Founder of Mequoda Systems, LLC, which operates and supports numerous online communities including I Like Crochet, I Like Knitting, and We Like Sewing.

Articles by Don Nicholas

Twitter for Editors

Twitter for Editors

[question] What do the most popular publisher accounts on Twitter have in common? [/question] [answer] Even the smallest publishers have to look to their largest competitors for insight every once in a while. • What are  

Multiplatform Publishing Strategy

Do You Mequoda?

Mequoda editors do it daily… The Mequoda System is based on four Open Content Standards, and Mequoda Group is the organization that moderates, documents and promotes these standards. In 2011, the Mequoda  

Building Online Partnerships

Building Online Partnerships

[question] What are the six types of online partnerships? [/question] [answer] The six partnership types that Carl has used to successfully generate millions of dollars in revenue include: 1. Content Partnerships: To be a market  

Content Marketing Made Simple

Content Marketing Made Simple

[question] What suggestions do you have for Content Marketing best practices? [/question] [answer] Content Marketing Suggestion #1: SEO everything: Keep your keyword universe open while working on your second draft or editing an article. Include  

Blogging for Editors

Blogging for Editors

[question] What are the three main types of blog content? [/question] [answer] 1) SEO blog posts 2) Email blog posts 3) Buzz posts   1) SEO Blog Post The main job of an SEO blog post is to build  

Digital Magazine Publishing

USPS RIP?

A look at changes that may affect all print publishers I just purchased 500 shares of UPS. Let me explain why… Last week I was standing at the mailbox waiting for my  

seo campaign management

SEO Campaign Management

[question] What is SEO Campaign Management? [/question] [answer] Optimizing content for search engines has become an everyday practice for online publishers and content marketers. SEO campaign management helps websites target their audiences with valuable content  

CDs and Transcripts

Blogging for Editors

Order this new, 90-minute webinar, co-sponsored by Mequoda and SIPA, and discover how to use your written content to attract, engage and retain an audience online.  

Actionable Analytics

Actionable Analytics

[question] What is Google Analytics? [/question] [answer] Google, the world's most popular search engine, has developed an analytics system that they offer as a free service. Marketers and technologists from all industries have become  
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