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Landing Page

Unexpected Places to Find Copywriting Inspiration

Tuesday, March 9th, 2010

A reliable trick gets me through a mental dry spell
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Blogging for Profit: Creating Landing Pages That Really Convert

Wednesday, February 24th, 2010

Anna Talerico creates a software platform that helps internet marketers increase their landing page conversion rates … Continue Reading »

WordPress for Content Marketers, Producers & Publishers

Tuesday, February 23rd, 2010

Convert a Content Management System into a state-of-the-art Content Marketing System without spending a dime on software. … Continue Reading »

Copywriting Lessons from the Olympic Games

Wednesday, February 17th, 2010

Heroic stories used to sell products: Go World!

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Gain Website Visibility With Google Keyword Tool Basics

Friday, February 12th, 2010

Learn the successful methods behind keyword research

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Free Report: Google Keyword Tool Basics

Friday, February 12th, 2010

Learn how to build your keyword universe and conduct keyword research with the Google Keyword Tool … Continue Reading »

Google Keyword Tool Basics

Friday, February 12th, 2010

Gain immediate access to our free report Google Keyword Tool Basics and learn how to manage keyword research and build your keyword universe with the Google Keyword Tool … Continue Reading »

My Favorite Sales Letter Landing Page Copywriting Model

Tuesday, February 9th, 2010

How to use anxiety in your sales letter landing page copywriting … Continue Reading »

Learn How To Create Sales Letter Landing Pages That Sell

Friday, February 5th, 2010

Free Landing Page Handbook Released
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SEO Campaign Management Basics

Friday, January 29th, 2010

Gain immediate access to our free report SEO Campaign Management Basics and learn how to gain more visibility for your website … Continue Reading »

Blogging for Profit: Making Nutrition Science Edible

Thursday, January 21st, 2010

Lessons on blogging from Judy Doherty of FoodAndHealth.com
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3 Google Search Modifiers Every Copywriter Should Know

Tuesday, January 12th, 2010

Ways to enhance your Mequoda System
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Blogging for Profit: Turning a Passion into Profit

Thursday, January 7th, 2010

Praveen Kumar shares his culture through food at AwesomeCuisine.com

Praveen Kumar started out as a web designer in 2000 and then moved in to SEO in 2004. After which, he worked with some of the top dot-com companies in India. Kumar had always wanted to be a chef but since that … Continue Reading »

3 Web Pages for a Well-Designed Site

Thursday, December 10th, 2009

Components you should have within your periodical website hub … Continue Reading »

Where Are You Driving Your Traffic?

Wednesday, December 9th, 2009

Point visitors to a landing page that’ll benefit you
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Google’s Real-Time Search: How it Will Affect Your SEO

Tuesday, December 8th, 2009

Google is rolling out Real-Time Search, which means it’s time to put your game face on if you want to stay at the top of your search engine rankings
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New Dual Track Program for Mequoda Summit – Napa Valley 2010 April 6-9th

Friday, November 27th, 2009

Registration for the Mequoda Summit opens today – select your interactive program sessions with ease
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Online Content Management: Strategies for Email Newsletter Disaggregation

Wednesday, November 25th, 2009

Four tips and two rules leading to a more useful way of distributing your information through email … Continue Reading »

Landing Pages that Work: What Needs to be Tested

Monday, November 23rd, 2009

8 essentials to consider while designing your landing page
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Mequoda’s “Creating and Selling Information Products” Kit – Download now!

Friday, November 13th, 2009

Four FREE white papers for creating and selling better information products
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Landing Page Optimization Book Review: Landing Page Handbook by MarketingSherpa

Friday, November 13th, 2009

Due to limited time or budget, the landing page is often given the least priority in a marketing campaign.

Some marketers feel that a great external campaign is more important than a good landing page. Our research has found the opposite to be true. Even a great campaign needs … Continue Reading »

Landing Page Book Review: Honest Seduction by Scott Brinker

Thursday, November 12th, 2009

You’ll find this book an easy and informative read. Basically, this is a compilation of the ION blog posts and articles over a period of two and a half years. Here’s a great take away from Honest Seduction: Using Post-Click Marketing to Turn Landing Pages into Game Changers. … Continue Reading »

A Mequoda Search Engine Optimization Tutorial

Tuesday, November 10th, 2009

Learn the latest techniques of SEO campaign management in this SEO video training program or surrender website performance and publishing profits to your competitors. … Continue Reading »

SEO Link Building – “If Content is King, Links Are Queen”

Monday, November 9th, 2009

Start building links to your articles and landing pages by implementing a “10 links a day” policy … Continue Reading »

Landing Page Book Review: Landing Page Optimization Handbook by Invesp Consulting

Monday, November 9th, 2009

Before you can start building your landing page, you must define exactly what you want your visitors to do. The goal, or conversion objective, of your landing page should completely drive the development of the page.

To identify the conversion objective, ask yourself, “What do I want visitors to do when … Continue Reading »

New FREE 46-Page White Paper on Sales Letter Landing Page Templates

Friday, November 6th, 2009

Creating Landing Pages that Sell goes FREE and is now available as an instantly downloadable white paper
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Landing Page Handbook: Creating Sales Letter Landing Pages that Sell

Friday, November 6th, 2009

Do you know how to write, design and create sales letter landing pages that convert visitors into buyers?Claim your FREE copy of Landing Page Handbook: Creating Sales Letter Landing Pages that Sell … Continue Reading »

Do You Want A Few Thousand New Email Subscribers This Month Too?

Wednesday, November 4th, 2009

To Free or Not to Free? Ask Mrs. Fields What She Thinks About Freemiums
Your website is your chance at delivering a powerful first impression. If you’ve been playing your cards right, you have landing pages set up that are driving traffic into your website that offer something for free.

The reason … Continue Reading »

The Truth About Using Product Shots in Your Email Newsletter Marketing

Monday, November 2nd, 2009

Using the right product shot in your email newsletter can increase response rates by 20-30% … Continue Reading »

Email Subject Line Smackdown

Wednesday, October 28th, 2009

This informative Mequoda webinar on creating and testing email subject lines explains the best practices for defeating email subject line spam filters and for tracking which email subject lines perform best for your products and services. … Continue Reading »

Download our FREE Landing Page Design Best Practices & Optimization Kit!

Friday, October 23rd, 2009

Four free white papers that will kick your landing page design and optimization skills into high gear!
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What Everyone Ought to Know About SEO Campaign Management

Thursday, October 22nd, 2009

Invest 90 minutes and learn exactly how to conduct an effective SEO campaign, backed up by one full year of additional online Q&A support. … Continue Reading »

Little-Known Ways to Get 100% Google Visibility for Your Landing Pages

Wednesday, October 21st, 2009

Here are a few methods that are getting online publishers at 100% Google visibility by targeting niche terms with smaller search volume … Continue Reading »

12 Master Landing Page Templates

Friday, October 16th, 2009

Now there is an easy way to learn the concepts, tips, tricks and techniques that will increase your landing page conversion rates by 30 to 50 percent. Claim your FREE copy of 12 Master Landing Page Templates: Maximizing Internet Marketing Conversion Rates By Using the Right Landing Page Template for … Continue Reading »

SEO Campaign Management Webinar tomorrow!

Tuesday, October 13th, 2009

A higher website ranking and conversion rate are virtually guaranteed when you learn the secrets of using free reports to build email circulation. … Continue Reading »

Everything You Missed at the Mequoda Summit (Well, Almost Everything)

Thursday, October 8th, 2009

This week we’ve been at the Mequoda Summit in Boston, and covering it live just for you!
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Notes & Quotes from Mequoda Summit Boston 2009 – Google Analytics for Publishers

Thursday, October 8th, 2009

12 things every copywriter, editor and audience development manager can learn using Google Analyics
Nicholas opened this session by diving into the Google Analytics dashboard of our own Mequoda Daily and gave the audience 12 things that you want to track when using Google Analytics:

Most Popular Content
Page Views for Specific Post
Page … Continue Reading »

Notes & Quotes from Mequoda Summit Boston 2009: SEO Campaign Management

Thursday, October 8th, 2009

Danielle Werbick tells publishers how she creates and deploys SEO campaigns for KnittingDaily.com … Continue Reading »

Notes & Quotes from Mequoda Summit Boston 2009: Website Conversion Architecture

Wednesday, October 7th, 2009

One take-away from this in-depth session on landing pages and website conversion architecture, were all the different types of ads and placements that publishers can place on their site
“Email Conversion Rate (ECR) is a direct driver of email circulation,” said Don Nicholas, explaining the importance of collecting email addresses from … Continue Reading »

Notes & Quotes from Mequoda Summit Boston 2009: Keyword Research & Targeting

Wednesday, October 7th, 2009

Kim Mateus of Mequoda Group shows attendees how to write a rapid conversion landing page for free reports
Kim Mateus, Senior Partner here at the Mequoda Group led this session on keyword research and how to create landing pages using that keyword research.

Here are the steps that Mateus gave for writing … Continue Reading »

Create Rapid Conversion Landing Pages that Maximize Email Conversion Rates

Tuesday, October 6th, 2009

The Rapid Conversion Landing Page Optimization Guidelines special report is full of landing page optimization tips including a step-by-step formula for developing landing pages with free products that convert casual website visitors into loyal email subscribers and paying customers.

The Mequoda Group reviewed over 100 rapid conversion landing pages to discover … Continue Reading »

Home Landing Page

Friday, October 2nd, 2009

The home landing page is the first page someone sees when they type in your website address. The home landing page should tell the visitor exactly what you want them to do and how it will benefit them.

If your main goal is to get them to sign up for an … Continue Reading »

What You Could Be Missing Next Week if You Don’t Come to the Mequoda Summit

Thursday, October 1st, 2009

Here’s the official agenda of the Mequoda Summit that 70+ publishers have signed up for next week. Will you join them?
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Get Trained on SEO Campaign Management!

Tuesday, September 29th, 2009

SEO experts tell all about using free reports to build email circulation … Continue Reading »

7 Step SEO Guide for Getting Inbound Links to a Free Report or Product

Monday, September 28th, 2009

Use this SEO Guide to launch new free products that get found in search engines for months and years to come
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New Webinar on SEO Campaign Management!

Thursday, September 24th, 2009

Don’t miss this revealing Mequoda/SIPA Webinar on SEO Campaign Management: Using Free Reports to Build Email Circulation
A higher website ranking and conversion rate are virtually guaranteed when you learn the secrets of using free reports to build email circulation. … Continue Reading »

So You Wanna Be a Mequoda System Editor?

Wednesday, September 23rd, 2009

Being a Mequoda System editor means following a regular, formal process that recasts the content of other media products.
As a Mequoda System Editor, or any online editor, you may have responsibility for developing content that is variously combined and disaggregated for four uses: emails, blog posts, free special reports and … Continue Reading »

One Week Left to Save on the Mequoda Summit!

Tuesday, September 22nd, 2009

Discover how to meet the challenges of 21st century online publishing with real-world, hands-on skills using free or low-cost software tools and reports.
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The Best Way to Get Found in Google – Google Visibility Management

Thursday, September 17th, 2009

Get ranked in Google and make search engines become your largest source of targeted website traffic! … Continue Reading »

How important are product photographs?

Wednesday, September 16th, 2009
question

How important is it to have a product picture in your marketing emails? Has this been tested?

(more…) … Continue Reading »