Mequoda Systems empowers multiplatform publishers to grow audience, revenue, and profits by integrating web, email, and fulfillment systems into a seamless Customer Experience Management System (CXMS). Mequoda clients routinely double,  

Your magazine SEO efforts will determine how much traffic arrives and eventually converts into subscribers - what are you doing to find and plug any holes in your website? Google is  

Google's relationship with content publishers has the opportunity to become stronger with the search giant's introduction of Subscribe with Google.  

"Frugality includes all the other virtues." Old Cicero certainly knew what he was talking about. That's why I wanted to remind you that your chance to exercise frugality in attending  

Your website typically includes dozens of components or subsystems. For a legacy business, many of these components already exist and must be integrated into a larger system that consolidates all  

B2B subscription sales are beyond the age of phone sales and the most successful subscription marketers we know are selling them online through effective pricing and copywriting strategies Arthur C. Clark, a  

An organization needs to meet its audience where it exists to survive as a multiplatform publisher, and changing with the times is what allows some publishers to stay relevant and  

We have recently been informed that starting Friday March 23rd there will be a change in the way that Twitter works with CoSchedule.  Twitter will no longer allow users to  

Spend two days with us, and you could become our next success story. http://mequoda.wistia.com/medias/x35lvq1w14?embedType=async&videoFoam=true&videoWidth=600 If you're a magazine publisher in the digital age, you're certainly savvy enough to succeed. And perhaps you're  

Back in 2014, we partnered with Prime Publishing to launch America’s first web magazine. Since then we’ve launched more than a dozen and have learned a lot. Prime’s web magazine,  

Some subscription publishers have been working on the design and functionality of their websites and services for years, in hopes of creating products that go above and beyond the competition.   

An Urchin Traffic Monitor (UTM) code is the way that businesses track sales from their origination point (like a tweet, email or a brochure) down the funnel to their conversion  

If your goal is generate paid subscriptions and revenue for a premium magazine business with a robust subscription website, keep following along. In today's Strategy Spotlight, Don Nicholas, Chairman & CEO  

If you publish a variety of subscription products for a single audience, you have the makings of a super club. Super clubs are the easiest money you will ever generate  

Digital magazine publishers will accept opportunities when they see a value in future or immediate gains. Today we're looking at publishers who are forging ahead with new initiatives, from acquiring  

One thing we've noticed about the most successful publishers we know is that they have three major things in common. And it has nothing to do with being a household  

If you are a legacy print-only magazine publisher, not understanding multiplatform publishing strategy - the future spells doom for your magazine and your publishing career. Did you know that most media  

Publishers select a variety of audience development strategies depending on their market, the skills of their staff, and their content. Today we're looking at news on referral traffic, pertaining to  

Today, online publishers should try to maximize their time, experience and content similarly. One of the Internet marketing strategies that Mequoda strongly recommends in order to achieve this is the “Re” system of  

The most successful multiplatform publishers are open to experimenting with a variety of channels to find the most-effective ways of reaching and building audiences. Today we're looking at publishers and  

All you need is a seat at the Intensive and the discipline to execute our strategies In a little over two months, you could be starting a new path to subscription marketing  

Subscription website growth in the digital publishing industry continues as major publishers see increased results and added attention to their cause of increasing subscriber numbers.  

Digital magazine publishers are grabbing ahold of the opportunities in front of them as technology evolves. Today we're looking at news of these focuses and the continued interest in data