Digital publishing is the process of distributing content through digital means. It can relate to a variety of content types, although the digital publishing of written content has grown tremendously in recent years because of tablets and e-readers.
Digital publishing is a main category for tablet app buyers, reports ABI Research
When digital publishers started targeting smartphone users, there was an opportunity to bring digital content to a highly
Before diving down into the changes behind the digital revolution, you need to understand the foundation of it. There are fundamental decisions that need to be conceptualized, then planned out.
Adobe’s Creative Cloud subscription service offers digital publishers the chance to try an array of tools from Creative Suite 6, including Digital Publishing Suite Single Edition – the program responsible
There is often news to share relating to the digital publishing environment
From new online strategies to digital magazine subscription statistics, the amount of information that comes forward for online publishers
Apps have been touted recently as the beginning of the end for physical media. Although I don’t necessarily agree with that, they play a major part in the evolution of
Bob Kaslik shares five keys for digital publishing success
Few people know more about digital publishing and marketing than Bob Kaslik. Since 2008, he has managed the creation, operation, and optimization
Three changes the digital publishing industry must recognize
We’ve seen a lot of changes from being in the online business and digital publishing markets since the early 2000s. When we first
Order this new, 90-minute webinar on demand and experience a line-by-line look at a business plan template responsible for generating millions of dollars.
A look at digital publishing changes and a glimpse into the future
This summer alone has seen some major changes that can affect the digital publishing industry. Although some of these
Measurement needs to remain as a central part of online business development
The Mequoda Summit West 2012 kicked off yesterday in Lakewood, CO. The day was full of insight from an
Social media is one of the more organic methods for promoting ideas to interested parties. After all, people are on social networks to interact with other people – what can
Minal Bopaiah, Editor, Subscription Site Insider, Anne Holland Ventures Inc., Newport, R.I.
How did you come to this industry?
Circuitously. I was the international editor for Boston Metro. Then I decided on
Publishers today have a complex mix of digital opportunity at their fingertips. Complexity is familiar to publishers – from the intricacies of printing and distributing physical products, to harnessing the
SEO Blogging can do wonders for online publications
Have you ever analyzed your posts that drive the most website traffic? What characteristics do they have that make them so valuable?
In some
17 strategic questions that your next digital publishing business plan must answer
I got a call last week from a colleague who has been thinking about launching his own digital publishing
Digital publishers have seen apps come along that provide the option to publish digital content while also serving as a digital newsstand. Zinio and Apple’s Newsstand app are perfect examples.
However,
Today’s live webinar – Seven Pillars of Digital Publishing Success – features a section on shareability. This pillar dictates the many ways that digital publishers can reach new audience members
Integrated digital publishing has evolved exponentially in a short time. The first major tablet to reach the market, the iPad, was released less than two years ago. Now, Forrester is
Audience development is a main focus of this live event, with dozens of tips and case studies offered
Audience development is rampant online, but which strategies are right for your brand?
4 digital publishing stories you may have missed recently
I’ve been tracking related to digital publishing for months. In late 2011, the term, and closely aligned terms, retrieved a couple of
With so much bad information in the marketplace, many publishing industry CEOs are making bad decisions about their digital magazine publishing strategies
I had the pleasure of spending the evening recently
If 18-25 year olds are a popular audience for your content, you will be happy to hear that, according to Pearson Foundation, tablet ownership is up three times among college
At the Digital Publishing Bootcamp, we will be discussing Twitter and publishers' interactions with the social networking tool.
The workshop is designed to show how Twitter can be a phenomenal tool
Following platform expectations to appease audiences
George Orwell once wrote, “Good writing is like a windowpane.”
Interpret that statement as you will, but for me, it speaks of the protection that words
How does your audience prefer to consume content?
Some digital publishers have it all figured out. They know their audience, it’s been the same for decades, and although some have taken
Does seeing other publishers redesign their website or make changes to the content they provide make you wonder about your own possible changes?
Streamlining Digital Asset Workflows is a session from
Five expectations for hiring staff in a modern media company IT department
I suppose most people my age in the IT industry have a favorite character from the original Star Trek.
The demands of digital publishing websites today is much different than five years ago
Do you like the way your website looks? If so, don’t get too attached to it. Your
As digital grows, membership strategies are a focus
Three interesting notions came upon me recently.
The first involves creative software superstar Adobe. The company announced that between March 1, 2011 and January
A clear approach will help the long run of digital transformation
Publishers who haven’t stepped into the digital world are facing a few issues.
Costs associated with print products are yielding the
A customized WordPress plug-in helps facilitate email reward programs
How are you tracking the transactions that take place through your website?
You obviously need to be doing so to make a
Operators of WordPress website can easily increase optimization with this tool
Sitemaps are a critical part of search engine optimization, especially if you have a lot of content on your website.
For
How a single plug-in can help your audience development activities
The audience that develops around your content does so one main reason: they find alignment with the information you provide.
Of course,
In a world where mobile Internet is growing rapidly, many websites still aren’t prepared with an acceptable mobile site
There are a few online components that can protect the future of
You may be thinking that your brand is already activated. After all, it exists, right? However, with all the changes in the digital publishing industry, there is a greater activation
Order this new, 90-minute webinar and discover digital publishing components that are needed for making fundamental decisions as the digital transformation continues.
The future of digital publishing focuses on automation and an array of platforms
Email is only one of the ways to approach effective communication.
In fact, a fully integrated, holistic approach to
With reported increases in profitability, digital publishing strategies are proving successful
Digital magazine publishing on tablet devices has turned into a weekly topic for us that continue to present new
Calling all creative entrepreneurs – this information is for you
Has the cloud benefitted you lately?
If you are a creative, but currently lacking some of the tools needed to enhance
Digital magazine publishing is taking off; where will it lead?
With the direction the digital publishing market is headed, it appears digital publications are here to stay. We will likely see
