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Email Newsletter

Computerworld.com Website Design Review – Updated

Thursday, March 11th, 2010

Computerworld.com has overcome the hurdle of letting their print roots go … Continue Reading »

Social Media for Publishers

Tuesday, March 2nd, 2010

Making Twitter and other Social Networks a successful part of your media mix… … Continue Reading »

14 Website Design Guidelines, the Mequoda Website Scorecard™

Monday, March 1st, 2010

The Mequoda Website Scorecard encourages you to score your website on each of the 14 Mequoda Best Practice Guidelines, add them together and arrive at a cumulative score. The goal is to emphasize the importance of balanced, usable websites. Your website should achieve respectable scores in all areas, rather than … Continue Reading »

WordPress for Content Marketers, Producers & Publishers

Tuesday, February 23rd, 2010

Convert a Content Management System into a state-of-the-art Content Marketing System without spending a dime on software. … Continue Reading »

Learn How To Make Twitter a Top 10 Traffic Source

Monday, February 22nd, 2010

You’ll succeed with Twitter by following this information
Continue Reading »

Editorial Management Guidelines for Online Publishers

Friday, February 19th, 2010

Free Report on repurposing content to help generate more revenue … Continue Reading »

SEO Campaign Management Basics

Friday, January 29th, 2010

Gain immediate access to our free report SEO Campaign Management Basics and learn how to gain more visibility for your website … Continue Reading »

Blogging for Profit: Successful Healthcare Marketing Strategies

Thursday, January 28th, 2010

HealthCareSuccess.com – Stewart Gandolf shares years of real-world marketing experience … Continue Reading »

Blogging for Profit: Making Nutrition Science Edible

Thursday, January 21st, 2010

Lessons on blogging from Judy Doherty of FoodAndHealth.com
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Can Your Email Conversion Rate Be Higher?

Wednesday, January 13th, 2010

Using floaters is just one (but very effective and powerful) way to increase the amount of website visitors you convert into email subscribers … Continue Reading »

Subscription Websites: Master the Pay-For-Access Model

Monday, January 11th, 2010

A simple model for subscription websites
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Firsthand Advice On An Email Delivery Mistake

Friday, January 8th, 2010

We all make mistakes, learn from them … Continue Reading »

Crosscurrents: Musing About eReaders in 1981

Tuesday, January 5th, 2010

When eReaders were only a speculation..
Continue Reading »

You Might Be a Publisher If…

Thursday, December 31st, 2009

We have found that many in the publishing industry today don’t want to be labeled “a publisher”. Having spent over 30 years in the publishing industry, Don Nicholas, our editor-in-chief, wants us to clear up any misgivings or misconceptions about this label. … Continue Reading »

How Sponsored White Papers Can Boost Web Advertising

Wednesday, December 23rd, 2009

Free content can still generate revenue from web advertising … Continue Reading »

Where Were You When Digital Books Took Over?

Wednesday, December 16th, 2009

Find out why your books and publications need to be online
Continue Reading »

4 Parts to an All-Encompassing PR & Link Building Campaign

Tuesday, December 15th, 2009

This webinar will teach you all the PR and link building tips you’ll need
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2 New Expert Panelists Added To Solving Email Delivery Problems Webinar

Friday, December 11th, 2009

Last chance to sign up for our Solving Email Delivery Rate Problems webinar … Continue Reading »

3 Web Pages for a Well-Designed Site

Thursday, December 10th, 2009

Components you should have within your periodical website hub … Continue Reading »

Where Are You Driving Your Traffic?

Wednesday, December 9th, 2009

Point visitors to a landing page that’ll benefit you
Continue Reading »

The Time Frame and Structure for Email Credibility

Tuesday, December 8th, 2009

The final part to maintaining a good email reputation
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Free eBook: Internet Marketing Strategy for Publishers

Friday, December 4th, 2009

Act now to immediately get the free eBook Internet Marketing Strategy from Mequoda Group. … Continue Reading »

Online Content Management: Strategies for Email Newsletter Disaggregation

Wednesday, November 25th, 2009

Four tips and two rules leading to a more useful way of distributing your information through email … Continue Reading »

Landing Pages that Work: What Needs to be Tested

Monday, November 23rd, 2009

8 essentials to consider while designing your landing page
Continue Reading »

Last Chance! Show Us What You’ve Got in Our Email Subject Line Smackdown!

Friday, November 20th, 2009

Last Chance to Register for our Email Subject Line Smackdown, where YOU get to submit your subject lines to 3 of America’s Top Copywriters and let them re-write them for you! … Continue Reading »

Improve Your Average Email Open Rates

Friday, November 20th, 2009

Ever wonder why some of your emails get sent directly to the spam or junk box? Or why your click through rates are so low? The 13 Best Email Subject Lines special report from Mequoda, a company that provides best practices for online publishers and marketers, is full of … Continue Reading »

Tis the Season for Holiday Themed Email Subject Lines

Wednesday, November 18th, 2009

How publishers are using Seasonal email subject lines this time of year to sell more products and increase email open rates … Continue Reading »

Five Quick Tips for Writing Better Email Subject Lines

Monday, November 16th, 2009

Write subject lines that provoke open rates and persuade your subscribers to read your email newsletters
Continue Reading »

Mequoda’s “Creating and Selling Information Products” Kit – Download now!

Friday, November 13th, 2009

Four FREE white papers for creating and selling better information products
Continue Reading »

Do You Want A Few Thousand New Email Subscribers This Month Too?

Wednesday, November 4th, 2009

To Free or Not to Free? Ask Mrs. Fields What She Thinks About Freemiums
Your website is your chance at delivering a powerful first impression. If you’ve been playing your cards right, you have landing pages set up that are driving traffic into your website that offer something for free.

The reason … Continue Reading »

The Truth About Using Product Shots in Your Email Newsletter Marketing

Monday, November 2nd, 2009

Using the right product shot in your email newsletter can increase response rates by 20-30% … Continue Reading »

Email Newsletter Best Practice Guidelines Defined

Friday, October 30th, 2009

Don’t keep making the same mistakes with email newsletter campaigns – learn from successful publishers what really works. Take it to the next level. Learn the key strategies for boosting email conversion rates, open rates and delivery rates. … Continue Reading »

Making Money Online in 2010

Friday, October 30th, 2009

The Digital Media Strategy 2010: The Only 3 Ways to Make Money Online Now from the Mequoda Group is full of advertising tips online publishers can use to generate online advertising revenue and sell premium information products.

The Mequoda Group interviewed dozens of online publishers and content marketers with robust digital … Continue Reading »

Email Subject Line Smackdown

Wednesday, October 28th, 2009

This informative Mequoda webinar on creating and testing email subject lines explains the best practices for defeating email subject line spam filters and for tracking which email subject lines perform best for your products and services. … Continue Reading »

Two Reasons Why Advertisers Prefer Email Advertising

Monday, October 26th, 2009

How to sell online advertising and get a higher CPM advertising in your email newsletters
Continue Reading »

New Free Report: Digital Media Strategy 2010

Friday, October 16th, 2009

Read this new white paper and discover how in 2010, anyone with editorial content, or the capacity to create it, can become an online publisher … Continue Reading »

Digital Media Strategy 2010: The Only 3 Ways to Make Money Online Now

Friday, October 16th, 2009

Learn How Smart Online Publishers Use Banners, Tex Ads, Sponsorships to Generate Online Advertising Revenue & Sell Premium Information Products (AKA: Paid Content) when you claim your FREE copy of Digital Media Strategy 2010: The Only 3 Ways to Make Money Online Now … Continue Reading »

12 Master Landing Page Templates

Friday, October 16th, 2009

Now there is an easy way to learn the concepts, tips, tricks and techniques that will increase your landing page conversion rates by 30 to 50 percent. Claim your FREE copy of 12 Master Landing Page Templates: Maximizing Internet Marketing Conversion Rates By Using the Right Landing Page Template for … Continue Reading »

Blogging for Profit: How to Monetize a Blog

Friday, October 16th, 2009

With over 50 million blogs out there, how do you get your blog to stand out from the crowd and get noticed? The Blogging for Marketing 101 white paper from the Mequoda Group is full of marketing tips you can use to enhance, promote, and monetize your blog.

The Mequoda Group … Continue Reading »

The 2009 Mequoda Hotlist

Thursday, October 15th, 2009

The 2009 Mequoda Hotlist is our annual listing of the fastest growing Mequoda System Publishers in America. The multi-media publishers in the Mequoda Hotlist are used by the Mequoda Research Team to maintain the Mequoda System Best Practices for Successful Online Publishing & Marketing and are the base line … Continue Reading »

Are You One of the “Digitally Enlightened” Online Publishers?

Thursday, October 15th, 2009

Have you brought your online publishing business to terms with the fact that you are not alone in this digital ecosystem?
Have you also pondered whether everyone else is adapting more easily than you are?
Continue Reading »

The 2009 Mequoda Hotlist

Wednesday, October 14th, 2009

The 2009 Mequoda Hotlist is our annual listing of the fastest growing Mequoda System Publishers in America.  The multi-media publishers in the Mequoda Hotlist are used by the Mequoda Research Team to maintain the Mequoda System Best Practices for Successful Online Publishing & Marketing and are the base line for … Continue Reading »

3 Ways to Expand Your Online Business in 2010

Wednesday, October 14th, 2009

How Smart Online Publishers Use Banners, Tex Ads, Sponsorships to Generate Online Advertising Revenue & Sell Premium Information Products (AKA: Paid Cont … Continue Reading »

Everything You Missed at the Mequoda Summit (Well, Almost Everything)

Thursday, October 8th, 2009

This week we’ve been at the Mequoda Summit in Boston, and covering it live just for you!
Continue Reading »

Notes & Quotes from Mequoda Summit Boston: Email Newsletter Marketing

Thursday, October 8th, 2009

Don Nicholas tells publishers that email newsletters are the new newspapers
Continue Reading »

Guideposts.com Wins First Annual Mequoda Rocket Award!

Thursday, October 8th, 2009

Phillip Charles-Pierre of Guideposts accepts the first annual Mequoda Rocket Award … Continue Reading »

Notes & Quotes from Mequoda Summit Boston 2009: SEO Campaign Management

Thursday, October 8th, 2009

Danielle Werbick tells publishers how she creates and deploys SEO campaigns for KnittingDaily.com … Continue Reading »

Notes & Quotes from Mequoda Summit Boston 2009: Titling, Targeting and Tagging Online Content

Wednesday, October 7th, 2009

Tips for online editors on tagging, targeting and titling online content
“Each information product in your brand portfolio can be used to supply content and drive traffic to your Internet hub. In return, your hub and its companion email newsletters can drive transactions for all of your information products. This concept … Continue Reading »

Notes & Quotes from Mequoda Summit Boston 2009: Website Conversion Architecture

Wednesday, October 7th, 2009

One take-away from this in-depth session on landing pages and website conversion architecture, were all the different types of ads and placements that publishers can place on their site
“Email Conversion Rate (ECR) is a direct driver of email circulation,” said Don Nicholas, explaining the importance of collecting email addresses from … Continue Reading »

Create Rapid Conversion Landing Pages that Maximize Email Conversion Rates

Tuesday, October 6th, 2009

The Rapid Conversion Landing Page Optimization Guidelines special report is full of landing page optimization tips including a step-by-step formula for developing landing pages with free products that convert casual website visitors into loyal email subscribers and paying customers.

The Mequoda Group reviewed over 100 rapid conversion landing pages to discover … Continue Reading »