Tag: magazine publishing

Right now, we’re inviting the publishing professionals in our inner circle to join us for an intimate two-day email marketing event: Email Marketing Secrets: 2020 Workshop. This must-attend event is for  

If you’re a magazine industry professional in the digital age, you’re certainly savvy enough to succeed. And perhaps you’re satisfied with your revenue and business growth as they are. But do  

We often hear about predictions for digital magazines; how they will grow, the revenue generation expected throughout the industry and the time frames associated with these numbers. These predictions are important,  

In our last Mequoda Magazine Consumer Study, we discovered that out of all the paid types of magazine content available online, adults in the US pay for news, most. If  

You might be wondering, how does one become an email marketing expert? And how can these experts tell you how to run your company more profitably, without ever having walked  

As a reader of Mequoda Daily, you’re eligible to receive $500 off your registration to our Email Marketing Secrets: 2020 Workshop on May 20-21, 2020 when you accept our invitation  

Have you registered to attend the two-day Email Marketing Secrets: 2020 Workshop this spring, yet? This two-day email marketing secrets workshop takes place on May 20-21 in Boston, Massachusetts and  

How to transform your magazine subscription business into a magazine membership business with one new product, and three new types of recycled content. A magazine membership includes two components; a magazine  

Using back-issues and other types of media to create a more robust and valuable magazine library If magazine libraries and magazine memberships are being combined with magazine subscriptions to transform the  

As you know, having an online portal for your information is essential for growth. Using the web to publish and distribute content and not just serve as an extension of  

Meet the Experts at Membership Marketing Secrets: 2020 Workshop You might be wondering, how does one become a membership marketing expert? And how can these experts tell you how to run  

You’ve Been Gifted: $500 Off Membership Marketing Secrets: 2020 Workshop, the publishing industry’s event of the year! As a reader of Mequoda's daily membership marketing secrets, you’re eligible to receive $500 off  

5 Reasons to Attend Membership Marketing Secrets: 2020 Workshop, the publishing industry’s event of the year! Have you registered to attend the two-day Membership Marketing Secrets: 2020 Workshop  next spring, yet? It's  

Secure your spot at this must-attend publishing industry event! We are pleased to announce that the Membership Marketing Secrets: 2020 Workshop is now open for registration. This two-day workshop is intense—it’s not  

Attend Membership Marketing Secrets:  2020 Workshop and Walk Away With a Powerful Playbook and Game Plan Ever fear that your competitors are one step ahead of you? Or that you’re just  

Become the Next Great Success Story at Membership Marketing Secrets: 2020 Workshop If you’re a magazine publisher in the digital age, you’re certainly savvy enough to succeed. And perhaps you’re satisfied  

This Intense Two-Day Workshop Was Developed for Publishers Like You Right now, we’re inviting only the most elite publishing executives to join us for an intimate two-day event—this must-attend event is  

Join Us at Membership Marketing Secrets: 2020 Workshop, the publishing industry’s must-attend event of the year! So, where do I start to explain our Membership Marketing Secrets: 2020 Workshop? First, I should  

 

Only five years after the advent of the tablet, strategies for successful digital magazine publishing are starting to sort themselves out and deliver measurable results. Of course at Mequoda, we're  

Digital magazine publishing software is important; which option are you using? Publishers have been trying digital magazine publishing software during the last few years in hopes of creating the best digital  

Digital magazine evolution involves a variety of components, including the distribution of the content and the magazine product itself. Today we're looking at organizations that are putting more emphasis on  

How often do you read something digitally? If you're reading this, then you've done it at least once today. I'm going to go out on a limb and say this  

Some of the most successful publishers let their users generate more than 99 percent of their content. The publishers that can do this become masters at building communities that draw  

Every experience you've ever had building and rebuilding a magazine website typically begins with you explaining what you want, and then you telling a group of developers and designers what  

Magazines are designed to be read from front to back. They have covers and a table of contents. Magazines are arranged in a series of articles. Compare that with other  

If you are a legacy print-only magazine publisher, not understanding multiplatform publishing strategy - the future spells doom for your magazine and your publishing career. Did you know that most media  

Our top-read digital magazine publishing posts of last year showcase ways you can start a digital magazine from scratch and how to ensure it’s success We’ve studied digital magazine publishing efforts  

Although we work with many established legacy publishers, we also work with publishing startups. In fact, these startups benefit from our years of work with legacy publishers teaching them how  

Today we're reporting on a major publishing acquisition involving a couple of major multiplatform publishers; The acquisition of Time Inc. by Meredith Corporation. We also look at some thoughts on  

Don't scoff—we truly believe that web magazines can be the ultimate platform for periodical content for most magazine publishing brands. The problem is that, as we've covered in prior weeks,  

Digital magazine publishing is and continues to be the current and next frontier, with unlimited revenue stream options coming from creative use and integration of text, images, video, social content,  

Consistent channel conversion zone architecture (3c), when applied to a publishing website, is a fancy way of saying that every channel (or portal topic) consistently aligns with a product that  

I was having a conversation with a client the other day, when he asked me "what exactly is magazine media?" See, in the niche magazine publishing business, you'll find that  

Who worries most about the money in their bank account? The person with three jobs, or the person with one? Because you can get fired, laid off, or your industry  

Our latest version of the Multiplatform Publishing Strategy handbook delivers a proven, integrated set of business processes, principles and tools for the digital publisher, whether you’re B2B, consumer, local, regional  

If you're a publishing professional, don't wait a minute longer before downloading our best practice handbooks. They were carefully curated into what we think are the most comprehensive handbooks on  

Take this information to the bank … 2016 Mequoda American Magazine Reader Study & Handbook & Handbook polled 3,241 U.S. adults with internet access and found that nearly 42% of  

At a recent networking event amongst publishers, the owner of a publication for teen health asked a Mequoda team member if it was worth launching a print magazine to go  

There's a quote out there from Jonathan MacDonald I heard recently at an IMAG event that says, the rate of change you're experiencing now represents the slowest rate of technological  

Ask yourself these seven questions before starting your journey towards digital magazine transformation I'm going to go ahead and assume if you're reading this, you have a print publication who is  

The questions you need to ask and the answers you should have before launching a new digital magazine Publishers are embracing digital magazines because users are. And it’s true for B2C and  

To build a better subscription website, we've created a collection of our best resources on everything you need to know when it comes to how to leverage outside partners Most publishers  

Before launching a digital magazine, read through these ten resources. When it comes to launching a digital magazine, there's no one FAQ online that can answer all your questions. What edition  

Digital magazine websites Pitchfork and SI Swimsuit experienced highest traffic to date; 'Marin Arts & Culture' debuts with print and digital editions Today we're looking at a few digital magazine websites that  

“He who fails to plan is planning to fail.” Winston Churchill called it, all right. And it strikes me that trying to succeed in the magazine publishing industry is a lot like  

Digital magazine marketing will give you an afterlife There are times in business when we feel like we've created something great, and we don't understand why it's not selling. Back in 1967,  

How to build a magazine audience by giving away more than you receive The foundational principles of Buddhism teach you that life is suffering, and that to live a better life,  

There I was, getting my hair cut at the village barbershop. The barber was a thirtysomething woman who was new to the shop. While making small talk, she came to the inevitable  

Want to know how publishing magazines on Kindles will boost your digital circulation? The simple answer is math: you can only sell more digital issues, not less, by adding your