Mequoda Multiplatform Publishers build profitable Mequoda Pyramids with a Mequoda Matrix as their guide and a Mequoda Portal as their foundation…
Over the past several weeks, we've rolled out a foundation
The freemium is a great way to introduce new audience members to your content.
Future plc is utilizing the power of free by offering free digital magazines editions to readers
29th Street Publishing has launched Le Sauce in Apple Newsstand, reports Talking New Media. “The digital magazine is produced by Yasmin Seneviratne who writes at the website of the same
ForbesLife, Forbes’ luxury lifestyle magazine, has a new website ForbesLife.com, according to the company.
The website is curated by a team of editors, and it’s reported that over 150 journalists
Even better, your opinion may have won you a free iPad Mini!
Over the summer we hosted a contest that asked you, our readers, to review our four new best practice
New experiences may help get the attention of audience. Hearst will be providing a new experience to New Yorkers with the release of its new pop-up magazine TrendingNY, reports FishbowlNY.
YouTube is the second largest search engine in the world. That fact should be promising to anyone with video content, especially if it’s interesting and engaging.
Multiplatform publishing utilizes as many avenues for interaction that make sense. Now, text messaging is getting into the mix, reports Ad Age.
According to the article, Boku, a mobile payments
Major digital publishers want editors who have digital knowledge in addition to their editorial expertise. It’s also helpful when a new digital editor joins a publishing where there’s already familiarity.
A recent article from Media Life Magazine discusses the Global Web Index’s new report on worldwide media consumption, which shares that mobile is growing faster than any other form of
The ever-changing digital climate requires publishers to make changes, too. Rodale is the most recent publisher bringing a major change to its oldest magazine.
If your website doesn't attract at least 5x more free visitors than paid subscribers - your publication is probably in trouble
Marketing expert Seth Godin recently spoke at the HOW magazine
Elle Canada is partnering with retailer Hudson's Bay to allow its readers to shop by way of video on their mobile devices, Women's Wear Daily reports. The video series launched
The Nieman Journalism Lab reports that Atlantic Media's Andrew Golis is slowly rolling out the in-house social platform that he has been working as both entrepreneur-in-residence and general manager of
A minimum information unit or MIU is the smallest piece of a publisher’s content that tells a complete story. It could be an article, blog post, record, profile, review, book
Condé Nast's latest in a long line of recent deals includes the sale of Women's Wear Daily, as Penske Media has acquired Fairchild Fashion Media for $100 million. The New
With its print reincarnation established, Newsweek 2.0 is setting its sights on its original mission: a robust digital presence. Capital New York reports that Editor-in-Chief Jim Impoco is devoting considerably
Digiday reports that the top magazine and newspaper publishers in the UK have seen their mobile website traffic surpass that of their desktop visitors, as more than half access it
Competition for those precious tablet advertising dollars – to replace declining print dollars – is heating up.
And here’s a secret: Niche publishers have a hidden advantage in competing for digital
Time Inc.'s People StyleWatch hit it big with an eight-question quiz matching readers with their "celeb style twin," as it was instrumental in generating 203 ad pages for the magazine's
The Debrief, a six-month-old women's lifestyle magazine, has its editorial staff create ad programs for the likes of H&M, Bacardi, and O2. Digiday interviewed Editor Hattie Brett about the move.
Condé Nast is bringing property Epicurious.com under the control of Bon Appétit magazine, one of its leading titles. Ad Age reports that the publisher is hoping the combined audiences will
While John R. MacArthur of Harper's is steadfast in his refusal to surrender to the web, fellow progressive liberal publisher Steve Katz has Mother Jones riding a wave generated largely
Niche publisher launches groundbreaking website magazine, revealing future of digital magazines
NORTHBROOK, IL (August 13, 2014) – Prime Publishing, publisher of 17 free craft websites and 13 free cooking sites, has
After years of speculation about its fate – would it shut down or go all digital? – Lucky finally has some resolution, writes Emma Bazilian in Ad Week: It will
Red Bull Media House has redesigned its website with an emphasis on integrating The Red Bulletin, the company's successful print product targeting 18- to 34-year-olds, to showcase its "online storytelling"
InStyle has quickly taken a shine to Snapchat. Just months after joining the social photo-sharing site, InStyle has announced that it will reveal the cover for its next issue there.
I Like Crochet may be a glimpse of the future of magazine publishing
It’s a good thing consumers know their own minds, because the magazine industry might have completely failed its
GQ is giving marketers the chance to have 57 "elite readers" promote their brands – if they spend at least $100,000, Ad Age reports. The move represents a concerted effort
With Fitness reaching 2 million fans on Facebook in July – after just reaching 1 million in January – Digital Director Amanda Wolfe sat down with MediaShepherd to discuss the
One of the most famous lists in media and entertainment has added to its wardrobe. Women's Wear Daily reports that the Vanity Fair Best-Dressed List finally has a dedicated website.
Men's Fitness announced this week that 8.4 million unique visitors came to the magazine's website in July, which represents a 106% increase year-over year.
In its first fiscal quarter since breaking from Time Warner, Time Inc.'s overall ad revenue spiked 3% year-over-year, helped by a 12% jump in digital sales. Ad Age reports that
Ad Week reports that Details has created Condé Nast's first "male-targeted digital display ad network." The magazine hired platform Style Coalition to administer the service for bloggers.
Although Bonnier Corp. played a major role in developing Mag+, the Swedish publishing company is moving its U.S. properties off of that platform and onto the Adobe DPS.
Women's Wear Daily recently interviewed Time Inc. Executive VP and Chief Content Officer Norman Pearlstine about a wide range of digital magazine industry topics, including native advertising, technology's impact on
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Erstwhile British "Internet tabloid" The Kernel will relaunch in August as The Daily Dot's weekend magazine. Digiday reports that The Kernel will report on current
On the heels of its recent site redesign, The New Yorker has hired an advertising firm to promote it. Ad Week reports that SS+K will first build a campaign around
How to generate more revenue as a target-interest magazine publisher
Our friend Carl Landau run the Niche Digital Conference. The conference is about generating more online and mobile revenue for niche
Computer and electronics company CDW has launched an Apple Newsstand app for its consumer magazines, Talking New Media reports. Of CDW's four magazines – BizTech, FedTech, StateTech, and EdTech –
Luxury Home Magazine has announced that its new responsive design site represents a renewed commitment to full digital integration. The "largest publisher of market specific luxury real estate publications" released
While digital publishers experiment with website design features like "sticky" navigation menus and infinite scrolling, one element is being overlooked or overplayed, depending on your perspective: logos.
Starting next week, Condé Nast's Golf World will go digital-only and be absorbed into the Golf Digest website, Ad Age reports. The magazine was acquired from The New York Times
After just a year in existence, Atlantic Media's Defense One will expand on both the business and editorial sides in response to its more than 600,000 unique visitors per month,
Forbes Media Chief Product Officer Lewis DVorkin quickly took to the website recently to address the magazine's digital future after its sale to Hong Kong-based Integrated Whale Media.
Time Inc.'s Fortune – which recently split online from CNNMoney.com – has named Alan Murray, formerly of the Pew Research Center and The Wall Street Journal, its new editor. Murray,
Time.com's bounce rate is down 15% since adopting continuous scrolling for its content, the Poynter Institute reports. In addition, after its March redesign, the site saw a 21% jump in
More and more, digital content providers are emulating magazines in both presentation and hiring practices in order to better impress readers and advertisers.
