Audience development personnel have a very specific, and incredibly important job, within an organization. Writing an audience development job description and then finding the right audience development staff can mean
The Online Marketing Manager is primarily responsible for facilitating the accomplishment of the vision and values by maximizing the size of the website email lists, utilizing SEO campaign development, registration
7 job responsibilities and strategies for online editors that help develop a larger, more targeted audience
In today’s digital landscape, online editors have a hand in developing a brand’s audience, even
The Mequoda System Strategy Workshop details the complete picture for successful online publishing
We designed our Mequoda System Strategy Workshop so that different types of people can attend and gain value
Folio names Kaslik as a 2011 Audience Development All-Star
Bob Kaslik, Sr. Vice-President of Consumer Marketing at Interweave, is one of the eight audience development professionals selected as Folio’s 2011 Audience
Internet strategies evolve quickly; keep up to date with informative free reports
Think about last year’s Internet strategy…what were you doing to build audiences and sell products?
Were you heavily using micropublishing
A glimpse at all our interactive sessions from September’s upcoming Summit in Boston
In yesterday’s Mequoda Daily, I provided highlights from a recent conversation with Bryan Welch, publisher and editorial director
Major benefits for licensing existing content marketing materials include driving traffic, building brand and generating significant new revenue streams
2011 is the year of content.
2010 brought new advances in technology with
6 Components of a successful content marketing strategy
Great content marketing begins with the creation of great content. Regardless of your preferred medium, the content you provide has to be top-notch
Experience SEO Campaign Management 2011 live today and learn how to create, execute and track campaign results
In the Mequoda Daily yesterday, we discussed five main ways to promote your freemiums.
This free podcast from Mequoda Group discusses search engine optimization tips and components of both SEO copywriting and SEO campaign management.
(Nationwide)---Paying attention to search engine optimization is the difference between